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Mike Ryan Author

Mike Ryan

Mike co-founded Cactus Mailing in 2001 and has spent 20+ years helping over 23,000 businesses succeed with direct mail marketing.

16 min read

The States That Handle the Most Mail

authorMike Ryan: Nov 05, 2024

Whether it’s to send a birthday card to a family member or a postcard advertising your business, you’ve likely sent something through the mail in your lifetime — no matter where...

Direct Mail

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15 min read

How To Build a Church Fellowship: A Comprehensive Guide

authorMike Ryan: Oct 09, 2024

Nowadays, people turn to church not only for worship and spiritual guidance but to find community. Fellowship within Christian churches is the intentional act of building a...

Marketing

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18 min read

The Ultimate Guide to Starting a Small Business in College

authorMike Ryan: Oct 08, 2024

Although college is often associated with studying late into the night, meeting friends, and gaining the notorious “Freshman 15,” it isn’t always associated with entrepreneurship....

Marketing

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14 min read

The Ultimate Guide to Marketing Your Woman-Run Business

authorMike Ryan: Sep 26, 2024

Women-owned businesses make up 39.1% of all businesses in the USA–and that number is only projected to grow. If you’re a woman entrepreneur, there’s no better time to start a new...

Marketing

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15 min read

The Definitive Handbook for Veterans Advertising Their Business

authorMike Ryan: Aug 27, 2024

Veterans face unique challenges when re-entering civilian life after serving in the military. However, it can be an excellent opportunity to start anew and build a business. Their...

Marketing

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10 min read

Campaign Tactics: Direct Mail for Restaurant Marketing

authorMike Ryan: Jul 03, 2024

Restaurant direct mail remains a powerful and effective marketing tool. Direct mail involves sending physical promotional materials, like postcards or flyers, directly to the...

Restaurants Direct Mail

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8 min read

Fitness Marketing: 8 Postcard Ideas for Boosting Membership

authorMike Ryan: May 15, 2024

Standing out from the competition is crucial for attracting and retaining clients. One effective strategy to help your gym or fitness center get noticed is using postcards....

Exercise & Fitness Direct Mail

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